Introducing

Performance architecture for real estate agents.

A structural read of the business begins, updating every Monday. What the pipeline can produce, where the structure is failing and what to correct first.

The first step to joining Renegade. About three minutes. No cost.

The condition

Performance is reported.
It is not managed.

The industry's answer has always been retrospective. The quarter closes. The number is read. The agent recovers or rebuilds.

Every other profession that manages forward revenue has benchmarks. Finance has them. Construction has them. Real estate does not. What fills the vacuum is commentary.

Who it is for

Architecture for the agent who can already produce.

Renegade is for the agent who is doing the work but cannot make it predictable. The agent who has activity but no read. Who finishes the quarter and cannot fully explain the gap between effort and outcome.

It is for the agent who has already produced and wants to stop running the business on effort alone.

The read

What updates on Monday.

Three reads. One number. Each answers a question the industry has tried to answer with activity data and could not.


Pipeline Coverage

Whether what exists in the pipeline is sufficient for what the forecast requires. Weighted by position. Read against four bands: Behind, Slipping, Healthy and Ahead.

Performance Score

Weekly execution against the benchmark for the stage. Inconsistency shows in the week it happens rather than in the quarter it damages.

Forecast Precision

What was earned against what was predicted. Drift becomes visible while there is still time to correct it.

Operating Score

The composite. A single number that reads the structural health of the business before the quarter closes rather than after.

What agents said once the read was their own.

  • “You can't go and say you've done this without clicking it first. Otherwise you're just lying.”

    STAGE 02 / STANDALONE AGENT / SYDNEY NSW

  • “As soon as I get something, I want to put it in, to make sure it's tracking properly.”

    AGENT, SUTHERLAND SHIRE

  • “A lot of those conversations I'm having with people are people just getting me in for an appraisal but not quite ready to sell straight away.”

    ON HIS OWN PIPELINE, THIRD SESSION

How to join Renegade

Joining Renegade starts with the Audit.


01 Complete the Audit.

Nineteen questions, about three minutes. No cost.

02 Receive the Roadmap.

Renée reads every Audit and returns a one page Roadmap within twenty four hours.

03 Join Renegade.

Where the Audit shows a fit, the Roadmap carries an invitation. From there, the pipeline is read every Monday.

Six structural states. One describes the business right now.

The architecture
The stage is set by the Audit
The invitation

The next read is the agent's own.

Joining Renegade starts with the Audit. Nineteen questions, about three minutes, returned by Renée within twenty four hours. No cost.

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